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We build anything Instagram Effects

Tailor-made Interactive Filters for Better Brand Engagement and Visibility. Elevate your brand with personalized experiences that resonate and leave a lasting impression.

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Check out more ⚡️Salaar Fan Army Filters

So far we have worked with clients from

Latest project

Hombale films

At Troot, we recently achieved a significant milestone by creating the official Instagram AR effects for the blockbuster movie Salaar: Part 1 - Ceasefire, produced by Hombale Films. As part of the promotional campaign, Salaar.army invited Prabhas fans to engage with the AR effect we built, capturing moments within the filter's four captivating Salaar themes.

The campaign's success was evident when the Salaar.army website saw peak traffic of 1.67 lakh users after Prabhas shared it on social media. Additionally, Hombale Films created an AI-generated showcase video, which reached over 5 lakh views in a day. This project not only united Prabhas fans but also showcased the power of immersive experiences in promotional strategies.

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Martin - Independence Day Filter

For the Pan India Kannada movie "Martin", which is being released in seven languages along with several international versions, we had the pleasure of creating the official Independence Day Instagram filter as part of their campaign. The filter was designed to celebrate the character Martin through a uniquely Indian lens, blending patriotic elements with the movie's theme.

When the movie's lead, Dhruva Sarja, shared the filter on his Instagram, it quickly gained traction, allowing fans to join in the Independence Day celebration in a memorable and engaging way. The positive response was overwhelming, showcasing the power of AR in connecting with the audience.

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Explore Our Previous Works

About Us

At Troot, we specialize in creating unique and captivating Instagram filters that enhance your social media experience. Whether it's 2D, 3D, or interactive game filters, we have the expertise and creativity to bring your vision to life. Our tagline says it all: We build anything Instagram filter.

My journey with AR began during a college vacation visit to an AR startup run by a longtime acquaintance. Fascinated by AR/VR technology advancements, I tried out various devices like Jio's VR headset and Oculus, which amused and inspired me. Discovering Meta Spark AR for Instagram and Facebook filters marked the start of my hands-on experience. Inspired by Raj Shamani's book "Build Don't Talk," I created an AR effect for the book, which Raj's team reshared online, fueling my passion further. My breakthrough came when I built a filter for our college fest, Aatmatrisha 23, which led to a referral for the Salaar project, marking a significant milestone for Troot.

What started as a hobby has now become a growing venture. Although still small and parallel to my other endeavors, I am constantly experimenting with new ideas, building, and creating immersive experiences. Every project at Troot is built out of love for the technology. It's always day one for us, and our journey of innovation continues. Thank you for considering Troot. We look forward to collaborating and bringing your ideas to life.

Our Process

This section will guide you through the process we go through to deliver customers with the best services.

HOW WE DO IT

Our

Process.

This section will guide you through the process we go through to deliver customers with the best services.

Step 1
Initial Consultation
We begin with a thorough consultation to understand your brand, objectives, and target audience. This helps us craft a custom AR Instagram filter that aligns with your marketing goals.
Step 2
Concept Development
Our creative team brainstorms and designs unique AR filter concepts. We present these ideas to you for feedback, ensuring the final design resonates with your vision and brand identity.
Step 3
Design & Development
Once the concept is approved, our skilled developers bring the AR filter to life. We focus on creating an engaging and interactive experience that captivates your audience and enhances your social media presence.
Step 4
Launch & Support
After rigorous testing, we assist you in launching the AR filter on Instagram. We provide ongoing support to ensure everything runs smoothly and offer insights to maximize the filter's impact on your marketing campaign.

We highly commend TRoot and Mr. Darshan M's team for their exceptional work on the Salaar AR filter. Their creativity and technical expertise exceeded our expectations, engaging over a lakh users and contributing significantly to our campaign's success.